Industry Insights

ICPG’s Approach to Packaging Material Development

Written by Natalie MacVarish | Dec 3, 2025 3:28:22 PM

At ICPG, packaging innovation doesn’t stop in the lab—it starts with how materials perform in actual production environments. From forming and sealing to distribution, and shelf-life, every stage introduces variables that impact performance.

Packaging material development that only succeeds in theory doesn’t move the industry forward. We engineer for production realities: line conditions, downstream automation, sustainability targets, and cost control. Every material is developed with its full lifecycle in mind.

Below is a breakdown of the key steps in our development process, each designed to ensure materials perform reliably in real-world manufacturing and packaging environments.

Step 1: Discovery & R&D

Every project begins with a question: what problem does this material need to solve?

Whether it's a thermoformable tray or a hot-fill barrier structure for food, we start by identifying performance gaps that existing materials can’t solve. Collaboration between our R&D engineers and customer teams drives early development.

In the lab, we assess:

  • Material properties (clarity, impact, rigidity, barrier, heat resistance)
  • Process simulations for extrusion, thermoforming, or FFS
  • Early recyclability screening aligned with APR guidelines

From day one, we evaluate each material through a dual lens: Can it meet the technical requirements and can it do so sustainably?

Step 2: Pilot Production

Once a formulation meets lab standards, it moves to production-scale validation on ICPG’s extrusion and forming equipment. This step is critical to confirm that the material runs efficiently and consistently.

At this stage, our engineers evaluate:

  • Extrusion stability and line speed compatibility
  • Sheet gauge control and consistency
  • Formability under realistic tooling and temperature conditions
  • Packaging performance including top load strength and barrier performance

This process bridges the gap between formulation and manufacturability, ensuring that packaging material development translates to performance on real equipment.

Step 3: Customer Trials & Field Validation

Our materials are tested beyond our walls. We work with customers to trial new structures on their own equipment, under actual production conditions.

During trials we assess:

  • Forming, cutting, and sealing behavior
  • Fill temperature resistance and peel characteristics
  • Hot-fill or sterilization performance
  • Shelf-life performance and container integrity

ICPG’s technical team works on-site when needed, adjusting parameters to ensure the material performs without requiring new infrastructure.

Step 4: Lifecycle Testing and Feedback Loop

Once a material reaches the market, the validation continues. We support post-production testing to measure how the material performs throughout its full lifecycle.

This includes:

  • Distribution simulations for vibration, impact, and temperature exposure
  • Long-term shelf-life testing for oxygen and moisture transmission performance and mechanical stability over time
  • Recycling trials to confirm stream compatibility

Each data point feeds back into R&D, allowing continuous improvement and closing the loop between innovation and real-world application.

Balancing Performance with Sustainability

Today’s packaging demands more than a recyclability claim. It requires materials that process efficiently, meet regulatory expectations, and align with sustainability goals, without sacrificing commercial feasibility.

Our approach to packaging material development includes:

  • Designing for compatibility with rigid packaging recycling streams
  • Reducing density and environmental impact while preserving strength and clarity
  • Minimizing energy use and material waste during production
  • Ensuring compliance with evolving sustainability standards

The most sustainable packaging is the kind that can be manufactured, filled, sealed, and recovered efficiently, and at scale.

Where Precision Meets Purpose

Engineering for reality means more than making packaging that runs. It means developing materials that deliver consistent performance across demanding food packaging environments, without compromising sustainability or cost efficiency.

Reach out to IPCG to learn how our process-driven approach to packaging material development supports innovation that performs in the real world.